Kuke Music (NYSE:KUKE) vs. Chegg (NYSE:CHGG) financial survey

Kuke Music (NYSE:KUKE – Get Rating) and Chegg (NYSE:CHGG – Get Rating) are both consumer goods companies, but which one is the better deal? We’ll compare the two companies based on the strength of their analyst ratings, dividends, earnings, risk, valuations, institutional ownership, and profitability.

Insider and Institutional Property

0.9% of Kuke Music’s shares are owned by institutional investors. In comparison, 88.0% of Chegg shares are owned by institutional investors. 1.9% of Chegg shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds, and endowments believe a company is poised for long-term growth.


This table compares the net margins, return on equity, and return on assets of Kuke Music and Chegg.

net margins return on equity return on investment
Kuke music -18.69% -1.47% -1.23%
chegg -0.19% 8.17% 3.31%

Risk & Volatility

Kuke Music has a beta of -0.19, meaning its stock price is 119% less volatile than the S&P 500. In comparison, Chegg has a beta of 0.92, meaning its stock price is 8% less volatile than the S&P 500.

Analyst Ratings

This is a breakdown of the latest ratings and recommendations for Kuke Music and Chegg as provided by MarketBeat.com.

sell reviews keep ratings Buy reviews Strong buy recommendations rating score
kuke music 0 0 0 0 N / A
chegg 0 9 3 0 2.25

Chegg has a consensus price target of $66.67, indicating a potential upside of 149.31%. Given Chegg’s more likely upside potential, analysts clearly believe that Chegg is cheaper than Kuke Music.

Score & Rating

This table compares the revenue, earnings per share, and valuation of Kuke Music and Chegg.

gross receipts price/sales ratio net income earnings per share price-earnings ratio
Kuke music $47.39 million 2.25 -$9.02 million ($0.31) -11.64
chegg $776.27 million 4.36 -$1.46 million ($0.09) -297.08

Chegg has higher revenue and earnings than Kuke Music. Chegg is trading at a lower price-to-earnings multiple than Kuke Music, suggesting it’s the cheaper of the two stocks right now.


Chegg beats Kuke Music on 12 of the 12 factors compared between the two stocks.

About Kuke music (get rating)

Kuke Music Holding Limited, through its subsidiaries, provides classical music licensing, subscription and education services in China. It operates through two segments: Subscription, Licensing and Smart Education Business; and music event business. The Subscription, Licensing and Smart Education business segment distributes commercial copyrights and provides solutions for music education. The Music Events Business segment is engaged in the provision of music festival events and music performance services. The Company primarily licenses its music content to online music entertainment platforms and digital music service providers, as well as film and television production companies, airlines and smart hardware companies. As of September 30, 2020, it had 743 institutional subscribers, including 444 universities and music conservatories and 299 public libraries. Kuke Music Holding Limited was founded in 2002 and is headquartered in Beijing, China.

About Chegg (get rating)

Chegg, Inc. operates a direct-to-student learning platform that supports students throughout their academic journey through their careers with products and services to help them better understand their academic courseware. The Company offers Chegg Services, which include subscription services; and required materials, which include its printed textbooks and eTextbooks. Subscription services include Chegg Study, which helps students master challenging concepts on their own; Chegg Writing, which provides students with a range of tools such as B. Scans to detect plagiarism, grammar and writing fluency check, personalized feedback from experts on writing and generation of premium citations; Chegg Math, a math problem solver and calculator that helps students solve problems; Chegg Study Pack, a bundle of diverse product offerings from Chegg Services, including the Chegg Study, Chegg Writing and Chegg Math Solver services, creating an integrated platform of connected academic support services; Busuu, an online language learning solution that offers a comprehensive solution through a combination of self-paced classes, live classes with experienced tutors, and the opportunity to learn and practice with members of the Busuu language learning community; and Thinkful, a skills-based learning platform that offers professional courses along with networking, interviewing, and career services. The company also offers other services such as B. Chegg Life, Chegg Prep and Chegg Internships; offers training for personal and professional development; and rents and sells printed textbooks and eTextbooks. Chegg, Inc. was founded in 2005 and is headquartered in Santa Clara, California.

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