What is Jasper AI and can it really replace your copywriter?
In recent years we have seen a leap in AI technology. Jasper AI is one of the latest advances in this field. Jasper AI is artificial intelligence software that can help you create content, including copywriting.
So, can Jasper AI really replace your copywriter? Let’s take a look at what Jasper AI can do and how it compares to a human copywriter.
What is Jasper AI?
The introduction above was written entirely by artificial intelligence (AI) – specifically Jasper’s AI. could you notice
On the surface, Jasper AI looks like any other website. But behind this facade lies a complex artificial intelligence that has been taught by SEO experts and direct marketers how to write original and engaging copy.
How much does Jasper AI cost?
You can write 10,000 words with Jasper AI for free, but you must provide payment details. After that, you can sign up for either the Starter plan or the Boss Mode plan, depending on what features you want access to and how much writing you want to do.
Jasper’s Starter Plan starts at $29/month for 20,000 words but scales up to $399/month for 320,000 words. The starter plan gives you access to basic templates and can help you write short content like product descriptions or single paragraphs.
To access the full Jaspers AI and all of its features, you must subscribe to the Boss Mode plan. The Boss Mode Plan starts at $59/month for 50,000 words and scales up to $600/month for 700,000 words. The Boss Mode plan gives you access to everything in the Starter plan, plus the tools you need to write full-length content like blog posts.
Is Jasper AI good?
Using AI instead of a copywriter has understandably proved controversial. Although the software itself has received many positive reviews, it is not bug-free and requires moderation. There are many arguments for and against whether AI can ever replace a copywriter. Let’s take a look at some pros and cons of using Jasper AI as a copywriting tool to find out.
Jasper AI has many advantages and we’ve listed the most important of them below.
1. Jasper AI is fast
While it can take a copywriter an hour to write 1000 words, Jasper can create a full blog post in minutes. For shorter tasks like meta descriptions and ad copy, it can even give you results in seconds.
2. Jasper AI is easy to use
While the concept of writing text with AI might be intimidating, Jasper’s interface itself is anything but. It’s simple, intuitive, and can be used by anyone, regardless of their writing skills.
3. Jasper AI is effective
Finally, Jasper’s AI seems to be very effective for the most part and is also free of plagiarism. On the whole, it can make exact copies on virtually any subject without fear of plagiarism. It’s still worth running Jasper’s output through one of the many plagiarism detection tools, just to be on the safe side.
Despite its numerous advantages, Jasper AI also comes with various disadvantages. We have listed the most important of them below.
1. Jasper AI can get it wrong
Jasper’s AI doesn’t get it right 100% of the time. All copies are yet to be fact-checked and editable as the AI begins to fight. The AI’s tone of voice can also get a bit repetitive and robotic.
2. Jasper AI requires a subscription
While the launch plan in Jasper AI may be helpful for some, most people will need to subscribe to Boss Mode to get the features they really want. Unused word limits don’t roll over from month to month, which can make the tool expensive if you don’t use it to its full potential on a regular basis.
3. Jasper AI can repeat itself
Jasper AI suggestions can be repetitive, especially when writing long-form content. Even if you decline and request a new issue, the AI will often suggest the same thing, and it may take some time for the AI to move in the desired direction.
Can Jasper AI replace your copywriter?
There’s no denying that using an AI tool can speed up content writing or help you through writer’s block, but it just isn’t advanced enough to replace a skilled copywriter just yet. Until all content output by the AI is 100% factually correct and the system can better vary its tone of voice, it still needs to be overseen by a copywriter or editor.
The future looks bright for AI platforms, and they can be a helpful tool to integrate into your workflow, but there’s still a long way to go before we see them taking on the work roles of humans.